Name a brand or media channel and Bill Green’s probably worked on and in it. An art director by trade, he’s focused on an overall holistic approach to brand madness that merges the worlds of traditional, digital and social – whatever it takes.
Having worked previously with Darryl and Humongo and current AdVerve podcast partner with Angela, he’s currently doing creative strategy and pitch development with BFG in Hilton Head. The ad blog Make The Logo Bigger is about his experiences in the world of advertising and beyond.
Angela Natividad is a strategist, copywriter and journalist based in Paris. She writes MarketingProfs’ #SocialSkim, is a frequent guest on marketing podcast The Beancast, and co-hosts AdVerve the podcast. Most of her secret thoughts are on her blog, Live and Uncensored.
Darryl Ohrt is a former punk rocker, and Executive Creative Director at Carrot Creative, in NYC. In addition to his posts here, he also writes for Advertising Age’s Small Agency Diary, as the voice of the small guy in a big, big world.
After founding the legendary agency Humongo, he sold out to the man, left the entrepreneurial life and joined Carrot. Now he’s the self proclaimed Prime Minister of Awesome, and he’s tweeting, blogging, and exploring the internets as if it matters. He knows just enough to be dangerous, and is always ready for action.
For your all your post-BIG GAME needs. Every Every Super Bowl Ad will be found in one of the links below. Well, almost. If we missed one or you have an updated link, email us or leave a comment. We are quite simply, overwhelmed by the awesomeness that is Super Bowl advertising, and are not responsible for our actions in covering it:
The film explains how to have a successful relationship, using gestures we see (and make) everyday. This also illustrates how the actions we make, and don’t think about, are forms of communication that could help facilitate (or destroy) collaborative relationships.
In the end, “Candor” makes for a weirdly intimate film, despite the detached voice of the narrator.
The Seahawks’ own Derrick Coleman, who’s been deaf since the age of 3, starred in the above ad for Duracell, where he details the challenges he overcame with his disability.
In response to the ad, a little girl — one of a pair of twins who both have hearing impairments — wrote him a letter:
Instead of letting it get lost in the shuffle, Coleman wrote back. And his letter was just as heartfelt and sincere as hers.
That’s one of those letters that gets framed by a fan for life.
Via our ad blogger brother David Griner at AdFreak, who in turn found it on Reddit (where all good things on the Internet are born, unless they’re gifs, in which case they’re probably born on Tumblr. Probably).
Artist Boggie gets her Photo Shop on in music video
We so rarely get a sense of what happens in post-production, where all the glamour’s added to what would otherwise be a normal human being with a reasonably good voice. And while this take on Photo Shop is itself glamorised, it’s still a stunning illustration of how our ear candy icons are beautified for our consumption.
Skill Lab's new years video is a mashup of 23 logos of the brands we're least likely to forget in 2014. Set to 20Syl's “Devil's Tune” remix, it's total eye candy that'll make your brain scream brand names as each logo materialises before you. Almost feels like exercise.
On a noble mission to stop tourists from flooding Instagram with drive-by slaughters of historic monuments, #noshittyphotos — started by Miami Ad School graduates Mimi Chan and Utsavi Jhaveri — spray-painted little feet on the best possible places to take iconic pix in SF and NYC.
Step into the feet and voila! Assuming your hands aren’t shaking like a coke addict’s, you’ve got a money shot. Which means your friends have one less imperfect Golden Gate Bridge pic to deal with, but one more Golden Gate Bridge pic that looks like the 40 other ones they’re sifting through on Insta. Guess it’s the lesser of the two evils.
In Hipster America, ‘8-ounce fishbone’ denim is the new ‘Silian Rail’
Remember that epic business card scene from American Psycho, in which corporate clones jostle passive-aggressively over business card stock and restaurant reservations?
It turns out you can almost non-ironically repeat that same scene, pound for pound, using hipsters jostling passive-aggressively over beards, tattoos … and, yes, denim. (Restaurant reservations manage to glide gracefully between the two genres without trouble.)
The bad news: don’t jump on this idea, because Flickering Wall already did for client Denham. And they premiered it at Sundance, the overreaching bastards! Hey. Why are you sweating?
The good news: This epic short includes that whimsical murder scene … over coffee beans! WHAT MORE CAN YOU ASK FOR IN THIS LIFE. (Apart from having done it yourself.)
Because you can only ride raw, sophomoric sex appeal so long.
Practical background so you don’t get confused on game day: the typically raunchy, no-holds-barred Axe’s Super Bowl ad is tied to its spankin’-new partnership with Peace One Day. Founded in 1999 by actor-cum-director Jeremy Gilley, the association hopes to make September 21st a global Peace Day.
The spot follows a couple of soldiers and two choice despot-lookalikes, prepping for what appears to be a bombastic global war. But it’s all a trick! They’re actually cuddly romantics pulling out all the stops for the love of A Few Good Women.
The work, by BBH London, includes microsite Axe Peace, which encourages you to “share a #Kissforpeace to support Peace One Day.” Talk about a value proposition. You can also buy related Axe Peace products. We assume they smell like doves.
To plug its EyeX technology, Tobii’s produced a video that shows us how eye-tracking will change our everyday lives. We love how futuristic it doesn’t feel. It feels like now.
To give you a sense of how close we are to this reality, check out our favourite CES find: Eyelock's Myris scanner, which lets you plug eye-tracking technology directly into a USB port. Who needs passwords?
Leica, beloved darling of hipstah camera geeks, has just produced its first-ever wifi-ready camera. And if you’re in Brazil, it’s got an additional perk: you can buy the damn thing directly from Instagram, simply by writing “Purchase” as a comment on one of its photos.
Insta-commerce on Insta: cool and timely.
Wifi-ready camera: seriously though, five years too late.
Here’s a cute holiday promo vid for Google Helpouts, which lets you engage teachers in real-time for any little project you might have —from sewing on a button to learning how to “Ho ho ho”.
Never before has the axiom “there’s an app for that” been better elaborated upon: technology at its best doesn’t necessarily pass your heavy lifting to robots. Instead, it provides new ways to relate to, help, and connect with real people. You may even find yourself face-to-face with someone you never, in a million years, thought would need you.